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Open Fire Cook Kit Content Suite

For Ember Kitchen

We teamed up with the great folks at Ember Kitchen to bring their nifty Open Fire Cook Kit to life with stop-motion.

 

The goal of the project was to create a versatile suite of content that worked in various applications across their digital marketing strategy highlighting the key features of the kit. We created interesting individual clips highlighting different talking points that could be used in email newsletters, on their website, and on social media. The clips combine to create a complete hero video with animated titles highlighting all the features in one digestible piece of content.

 

The challenge of the project? Suspending steel in mid air! We pulled it off by rigging the cook top with steel wire, c stands, and finished it off with a bit of frame-by-frame rig erasing in post production.

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The charcoal seen in a few of the shots are the real deal and from our firepit and yes, they made a mess in the studio! Worth it! 

Have a project?
We can bring it to life with stop-motion!

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